New Holland agricolture

New holland CNH. Mobile App

Take the field - A tractor simulator game (trial version)

Challenge: CNH wanted to design a mobile application to make better know the world of CNH agricultural vehicles and their new potential to all fans of the sector and to owners of the vehicles.
Solution: the solution was to create an application that would allow users to play a game to conquer the fields and improve their agricultural activity using the CNH agricultural vehicles taking advantage of every feature of the vehicles to win the game.
#agricolture #tractor #CNH #mobile #app 

Agency/Year: b-play/2012
What I did: Concept, Art Direction, Graphic design/prototype

Art Direction
UX
Mobile app
Graphic design

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